The Color Run™, also known as the Happiest 5k on the Planet, is a unique paint race that celebrates healthiness, happiness, individuality, and giving back to the community.
The Color Run takes features from Holi also known as the Festival of Colors, which is a Hindu tradition, and adds it to a 5K run. Participants run/jog/walk through four different color stations where volunteers throw colored paint powder at them.
There are only two rules in The Color Run.
1. Wear white at the starting line
2. Finish the 5K plastered in as much color as possible
The Color Run encourages people of all varieties to participate, from avid runners to the occasional mall walkers.
“We call The Color Run the ‘Happiest 5K on the Planet’ because our events bring together friends and family in a unique, healthy, and fun environment,” said Travis Snyder, founder of The Color Run.
The Color Run also donates a portion of the participant’s fees to a local charity. The Kansas City Color Run’s charity was the Ronald McDonald House.